Authentic, Story-Driven Videos That Strengthen Your Brand Identity
JCP&L / First Energy
A branded commercial using an influencer-style character to make heat pump water heater technology feel useful, memorable, and relatable.
CTS
A brand campaign commercial that turns the CTS shopping experience into a memorable phrase for affordable home decor.
Orajel Kids
A family-focused brand video for Orajel Kids that connects clean smiles, oral care, and everyday parenting moments.
Flush Guard
A light, memorable brand awareness spot that uses humor to introduce Flush Guard and make a common plumbing problem feel solvable.
VEO
Learn how VEO's innovative probiotic solution tackles the toughest messes, deep below the surface. This broadcast brand awareness spot combines science and artistry.
Angel Bakeries
Awakened Films helped Angel Bakeries strengthen its food brand through New Jersey commercial video production, product-focused storytelling, food styling, casting, and studio-based video marketing designed to make its artisan pita stand out in a crowded consumer market.
You’re Already Doing Enough. We’ll Handle the Story.
You’ve got a brand to grow. A team to lead. A dozen initiatives running in parallel and not enough hours in the day.
What you don’t have is time to craft, film, and edit a video that truly feels like your brand. That’s where our team steps in.
Awakened Films helps marketing leaders and organizations produce brand videos that connect. Videos that can reveal who you are, what you stand for, and why your audience should care. Whether you’re refreshing your website, reintroducing your brand, or launching a new campaign, we’ve done it. Many times. For companies in your exact position.
Our Creative Visual Storytelling™ process doesn’t start with cameras. It starts with clarity: Who are you speaking to? What emotion should they feel? What story will they remember?
Because the most powerful brand videos don’t just show products or people…they express purpose. They create a moment of recognition. A sense that this brand gets me. That’s what turns awareness into loyalty. Viewers into advocates.
The strongest brands aren’t loud, they’re authentic. They don’t shout for attention; they invite it. They tell stories that matter, with honesty and confidence.
No Gimmicks. Just Authentic Brand Videos That Work Harder.
You don’t need another piece of content to fill a gap. You need a video that helps people see your brand clearly, confidently, and for exactly what it stands for.
We produce brand videos that are built to connect. They’re cinematic, intentional, and rooted in credible messaging. Whether you’re launching a rebrand, strengthening awareness, or introducing your company to a new audience, we craft visuals that align with your identity and work across every channel.
We work with:
As a full video production agency, we produce a wide variety of compelling videos like commercials, corporate explainers, brand awareness video content, testimonial videos, and high-quality video marketing. Each brand story is crafted to connect with the exact target audience you want to reach.
If that’s what you’re after, let’s talk.
Angel Bakeries / Whole Foods
wakened Films helped Angel Bakeries strengthen its food brand through New Jersey commercial video production, product-focused storytelling, food styling, casting, and studio-based video marketing designed to make its artisan pita stand out in a crowded consumer market.
Go To Case Study
I needed b-roll for a branding campaign on a tight schedule. It was my first time using Awakened Films, and I can't recommend them enough! We filmed at their NJ studio. The shoot involved a family with a child, and they made everyone feel completely at ease. Everyone had fun, and the end result was excellent. I am grateful to have a such a fantastic resource in my own backyard. You do not need to go into NYC for A+ work.
Rachel Barry
Highlights
We used The Studios at Awakened Films for an 8 hour TikTok live shopping event and branding video. The staff was so helpful, especially Dylan. They provided specialized gear, helped us get our software connected, and set up the space beautifully. It was a long day, but the Awakened Team made it a lot of fun! Everything went so smoothly. Would definitely work with them again!
Like Air
Awakened Films is a super-strong strategic partner for The S3 Agency, providing not just extraordinary video skills but also an unwavering dedication to customer service. Two thumbs up are not enough, so I'm giving them three.
S3 Mcmillian
In New Jersey, branded video budgets typically range from $15,000 to $100,000. Lower-cost productions cover single-location shoots with a stripped-down crew and client-provided talent & locations. Higher-end campaigns provide a full-service budget for locations, actors, motion graphics, and platform-specific deliverables. At Awakened Films, we create customized quotes tailored to your specific goals and needs.
A brand video introduces who you are, what you stand for, and why your audience should care. It focuses on story, values, and tone across channels, while commercials are usually shorter, sales-oriented spots created for a specific campaign or offer.
Most brand videos run through discovery, pre-production, production, and post. Typical timelines land around 6–10 weeks end to end depending on scope, access, approvals, and revisions.
We start with strategy and creative development, then plan logistics, film on site or in our Madison NJ studio, and edit with color, mix, and graphics. That mirrors the standard phases used across the industry and keeps budgets tied to clear milestones.
At Awakened Films, we follow our proprietary Creative Visual Storytelling™ process developed over almost two decades of producing brand videos:
Discovery & Strategy: Define your goals, audience, distribution plan, and scope of work
Concept & Scripting:Develop ideas, scripts, and storyboards
Pre-Production: Secure permits, location scouting, casting, scheduling, shot listing and production planning
Production: Film on location or at our Madison, NJ studio with our experienced crew of full time filmmakers
Post-Production: Edit, color grade, mix audio, and finalize graphics
Delivery & Optimization: Deliver master files, social cutdowns, and optimization/distribution support as needed
Most clients deploy on the website hero, YouTube, LinkedIn, and paid campaigns, then create short social cut-downs. We also implement video SEO basics on your site so search engines can find and feature the content.
Yes, when implemented correctly. Google recommends making videos indexable, using proper HTML placement, and adding VideoObject structured data so your pages qualify for video features in Search. Captions and transcripts also improve accessibility and discoverability, which multiple studies associate with better engagement.
Yes. We can deliver subtitles, transcripts, and platform-ready versions in 16:9, 1:1, and 9:16 so your video works on web, YouTube, LinkedIn, Instagram, and CTV. Captions and transcripts are recommended for both accessibility and search performance.
If we film on public property or roadways, many NJ municipalities require permits and proof of insurance. We handle all local requirements and can advise on specifics for cities like Asbury Park or roadway restrictions, as well as general liability norms in places like Newark. Awakened Films is a fully licensed & insured brand video production company.
While the state offers 30–35% tax credits on qualified NJ film production expenses, commercials are not eligible for New Jersey’s Film and Digital Media Tax Credit Program. The state explicitly excludes productions primarily for “private, industrial, corporate, or institutional purposes”. (source: nj.gov)
We align your video with measurable goals such as watch-through rate, site engagement, conversions, and qualified inquiries. On-site video SEO and structured data help your pages qualify for rich results, and analytics tell us what to refine or repurpose.
We structure our contracts so that ownership transfers with the final payment. This is your brand film, and our usage are crystal clear.
We include defined rounds to keep production moving and protect timelines. A brand video typically includes two sets of revisions. Additional changes are always possible with a clear change-order so you stay in control of scope and budget.
Awakened Films is a woman-owned, New Jersey branding video production company and boutique studio based in Madison, NJ. With nearly two decades of experience, we’ve produced commercials for Fortune 500 brands, healthcare leaders, nonprofits, and local NJ-based businesses. Clients choose us for our cinematic visuals, creative strategy, and collaborative process that consistently drive results.
And, we are run by group of kind humans!
