Branded Video Content for HotelierCo
Our branded content short film featured the very best of Cape May, drawing an audience of potential customers with the promise of an unforgettable vacation.
HotelierCo is the first company to make hotel crowdfunding available in the U.S. But with so many unique locations, the question arose: how do we educate investors about what a HotelierCo hotel would offer to its guests? Why become an investor in this exciting startup?
Rather than filming a traditional broadcast commercial, the team elected to create a branded content short film showcasing a vacationing couple enjoying the diverse array of adventures offered at HotelierCo’s Cape May location.
After a series of pre-production discovery meetings, our team uncovered the goals and aims of this branded video content. Awakened Films was tasked with writing and storyboarding the film according to these primary needs:
Awakened Films is an amazing, creative team to work with. They’re incredibly professional, create stellar visuals and go above and beyond to help bring your vision to life.
Jenn Hambric
Digital Marketing Director, HotelierCo
Once aligned on the vision, the shoot was both efficient and highly productive. In just two days, we captured scenes at more than ten distinct locations. Awakened Films showcased the best of Cape May, carefully scouting the highlights of this charming shore town and featuring its most picturesque spots.
The result was a “shareable” branded content short film experience that was sharp enough to grab the attention of the intended millennial demographic. Along with the Cape May featurette, HotelierCo put our filming time to use with a series of talking head corporate videos explaining their company and process.
The branded content film helped HotelierCo to draw investors that were excited and informed.
Nathan Kivi, CEO of HotelierCo had this to say about the final video:
“With flexibility of form and style, Awakened Films created a video that was simply spectacular! Home run.”
As for their experience with our team, Jenn Hambric, HotelierCo Digital Marketing Director, said:
“Awakened Films is an amazing, creative team to work with. They’re incredibly professional, create stellar visuals and go above and beyond to help bring your vision to life. Our team at HotelierCo really appreciated their courtesy, as well as the quick turnaround time for their service.”
Creative video agencies in NJ are hard to come by. Wondering how branded content could enhance your company’s marketing strategy? Explore our commercial video production services or reach out to schedule a discovery meeting today!
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